When you're building a network marketing business, you have to expect that you'll make some mistakes along the way. Here are a few strategies to help shorten your learning curve and get your business to profitable faster.
I have a weird relationship with loyalty.
I don't know why it is, exactly.
Allow me to explain.
Just over a decade ago, right before my second daughter was due, we decided to trade in our car for more reliable transportation.
As my husband loathes the car shopping process, I knew that it would be my job to kick off the process. So, off I went one weekend to visit some local dealerships. Boy, did they see me coming.
Within seconds of my stepping foot on the lot, the salespeople had taken my car around back (keeping the keys for themselves), added my name to the sales board, and had me driving "my new car" out for a spin.
Man, did I ever feel pressured.
So I called J and let him know what was going on. He listened calmly and then said simply, "Come home."
Easier said than done. Remember, I didn't have my keys, and I had no idea where my car was.
"Tell the salesperson you want your keys, and come home," he said again, his voice barely above a whisper.
I had to beg for my keys and promise I'd be back. On the way out the door, the saleswoman thanked me for being her first customer back at work, as she had just undergone a hysterectomy.
Yup.
J blew a fuse when I told him this.
Yes, it was wrong to apply that kind of pressure, yes the saleswoman played a tacky card, and yes, there were millions of other cars JUST LIKE THE ONE I TEST DROVE available on any number of dealer lots that we could look at - today, right now - without caving to that kind of pressure.
But did any of that matter? No.
Because I had made a promise. And I'm not the kind of person to go back on my word.
Now, it's not like she had worked for my business. Not really. Not anymore than any other salesperson would have done. So I'm not really sure what my deal was.
Maybe it was just that she was a female without a uterus, and I was a female with a uterus, and I felt guilty for still having mine (for some twisted reason).
I don't know.
And guess what? I ended up buying that car, and hating every day that I had it.
Did I learn my lesson? For the most part, yes.
This weekend, that loyalty gene triggered back on for some reason, and I ended up buying a network marketing service from someone J and I don't really trust.
When I told my husband I had bought something from this particular network marketing professional, he looked at me like I was crazy.
Now, if I had shopped around a little, I could have purchased the exact same service from another network marketing pro. And though I debated going with this guy, in the end, because he was the first to offer it to me, I went with him.
You're probably wondering why...
I don't really know. Probably because he was the first person to get to me.
In California, there is no "cooling off" period when you purchase a car. That's a relatively new law, and I think that most states still let you change your mind within a short period of time. After all, cars are one of the most expensive things you'll buy in your lifetime, and sometimes our emotions get the best of us when we should really be making clear-headed decisions.
But in network marketing, there is no service, no window of opportunity, no discount so amazingly unbelievable that you can't take a cooling off period if something doesn't seem right.
Believe me. If there's a chance that someone can make money from you, there will always be another opportunity.
So do yourself a favor and promise yourself that if you're ever in doubt about purchasing something related to your network marketing business that you'll call your own cooling off period.
My recent mistake didn't cost us a lot of money, but it could have. Learn from my mistake, and make sure you can walk away until you're ready to make a sound decision. It'll be totally worth it in the end.
I have a weird relationship with loyalty.
I don't know why it is, exactly.
Allow me to explain.
Just over a decade ago, right before my second daughter was due, we decided to trade in our car for more reliable transportation.
As my husband loathes the car shopping process, I knew that it would be my job to kick off the process. So, off I went one weekend to visit some local dealerships. Boy, did they see me coming.
Within seconds of my stepping foot on the lot, the salespeople had taken my car around back (keeping the keys for themselves), added my name to the sales board, and had me driving "my new car" out for a spin.
Man, did I ever feel pressured.
So I called J and let him know what was going on. He listened calmly and then said simply, "Come home."
Easier said than done. Remember, I didn't have my keys, and I had no idea where my car was.
"Tell the salesperson you want your keys, and come home," he said again, his voice barely above a whisper.
I had to beg for my keys and promise I'd be back. On the way out the door, the saleswoman thanked me for being her first customer back at work, as she had just undergone a hysterectomy.
Yup.
J blew a fuse when I told him this.
Yes, it was wrong to apply that kind of pressure, yes the saleswoman played a tacky card, and yes, there were millions of other cars JUST LIKE THE ONE I TEST DROVE available on any number of dealer lots that we could look at - today, right now - without caving to that kind of pressure.
But did any of that matter? No.
Because I had made a promise. And I'm not the kind of person to go back on my word.
Now, it's not like she had worked for my business. Not really. Not anymore than any other salesperson would have done. So I'm not really sure what my deal was.
Maybe it was just that she was a female without a uterus, and I was a female with a uterus, and I felt guilty for still having mine (for some twisted reason).
I don't know.
And guess what? I ended up buying that car, and hating every day that I had it.
Did I learn my lesson? For the most part, yes.
This weekend, that loyalty gene triggered back on for some reason, and I ended up buying a network marketing service from someone J and I don't really trust.
When I told my husband I had bought something from this particular network marketing professional, he looked at me like I was crazy.
Now, if I had shopped around a little, I could have purchased the exact same service from another network marketing pro. And though I debated going with this guy, in the end, because he was the first to offer it to me, I went with him.
You're probably wondering why...
I don't really know. Probably because he was the first person to get to me.
In California, there is no "cooling off" period when you purchase a car. That's a relatively new law, and I think that most states still let you change your mind within a short period of time. After all, cars are one of the most expensive things you'll buy in your lifetime, and sometimes our emotions get the best of us when we should really be making clear-headed decisions.
But in network marketing, there is no service, no window of opportunity, no discount so amazingly unbelievable that you can't take a cooling off period if something doesn't seem right.
Believe me. If there's a chance that someone can make money from you, there will always be another opportunity.
So do yourself a favor and promise yourself that if you're ever in doubt about purchasing something related to your network marketing business that you'll call your own cooling off period.
My recent mistake didn't cost us a lot of money, but it could have. Learn from my mistake, and make sure you can walk away until you're ready to make a sound decision. It'll be totally worth it in the end.
About the Author:
If you are really dedicated to succeeding in Network Marketing, before you begin, you're going to want to learn all the marketing secrets you can. For expert insights on this and other useful resources from Pamela and Jerry Schott, visit their blog or MLM Lead System Pro page.. Check here for free reprint license: Network Marketing: What a Hysterectomy Taught Me about this Business.
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